We love this business, really we do, but sometimes it is frustrating, sometimes you have an idea that you think just works, sometimes your best work never quite sees the light of day, sometimes you just wonder why? As a part of this blog we are going to show some of these nearly but not quites – projects we love but for whatever reason they never quite go the distance. The first idea is one for Arts and Business East, where we were asked to develop a visual identity for their annual award show. Using the idea of a flowering plant, nodding at the Arts and Crafts movement we developed a style which was distinctive, engaging and used the Arts and Business ampersand in a witty way. We just loved (love) it.
But hey, we just need to find a another client who uses an ampersand as a central part of their identity and are something to do with the Arts. Should be easy enough.
